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Polls

Learn how to use polls using the webinar studio

Written by Luuk de Jonge

Create polls to engage your audience and collect valuable information.

Poll responses are available in the admin dashboard after the webinar. If you’re connected to HubSpot, poll responses are automatically added to a contact's activity timeline.

How to create a poll

  1. In the Studio, click Polls in the toolbar, then select Create a poll

  2. Enter your question and add at least two answer options

  3. Choose whether attendees can select a single choice, or multiple choices

  4. Results are shown to viewers by default. To hide the results, select Hide results from viewers

  5. Click Save

💡 Tip: You can create, and save polls ahead of your webinar.

Single choice polls

Select single choice polls in case you want your audience to select only one answer options.

Multiple choice polls

By selecting "multiple" your audience can select multiple answers to this poll.

How to start and end a poll

To start a poll, simply click "Start poll":

Live polls are shown using a red indicator, pressing it again, will stop the poll:

As participants submit their votes, the results will update in real time in the Studio.

Add polls to stream

Increase poll engagement by displaying the poll on stream. To add a poll on stream, simply click the green plus button when hovering the poll.

Make sure to start the poll, so people can vote.

Brand kit and polls

Polls on stream automatically take into account your brand kit, ensuring a branded and engaging experience. Results update in realtime. Here's an example of a poll on stream using Contrast's brand kit.

Polls for viewers

Viewers can vote on polls through the poll overlay, that is put on top of the chat. This ensures a high vote count for your polls.

💡Tip: you can leave a poll open after your webinar is over. People who watch the replay can continue to vote.

Analyze poll results

Poll results are updated in real time, for both the studio and in the admin dasboard. After your webinar is over, you can review all results in the "Polls" tab of your event.

Download poll results

Poll results can be downloaded as a CSV after the webinar is over

HubSpot and poll results

Poll results are automatically synced with HubSpot, and added to a contact's timeline. You can also use poll results in HubSpot features such as Workflows, and Segments.

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